Stop playing small, YOU were meant to be an ICON.
And I don’t care about your age, your gender, or your size—if you feel like you were made for more, you’re in the right place. Let’s make sure the world sees you the way you were always meant to be seen.
Are you ready to be iconic?
Book your branding session and let’s uncover what’s next for your business, your brand, and your boldest self.

.jpg)

I’ve Been Empowering Humans to Take Up Space Since 2012.
Building confidence isn’t a trend here—it’s the foundation.
For over a decade, I’ve helped people see themselves differently—through the lens, in the mirror, and in experiences that change everything.
From hosting retreats, coaching entrepreneurs, to photographing over 500 incredible humans, this work runs deep. And I'm just getting started
Creating an Icon,
…isn’t about becoming someone else.
It’s about finally becoming all of you.
It’s saying yes to visibility.
Yes to being seen. Heard. Felt. Remembered.
It’s healing the parts that want to hide—and amplifying the magic that’s already inside you.
Whether it's in front of the camera, on your social feed, or in your next bold move—
your icon era starts when you stop shrinking and start showing up.
I'm ready for you.
You deserve to take the next step.
Book Your Session and let's create magic for your business, your brand, and your boldest self.



Entrepreneurs - Are You Ready to Rise Faster Than Ever?
You're not here to play small. You’re here to be seen, heard, paid, and respected. Whether you need a personal breakthrough, a brand glow-up, or next-level confidence—I’ve got you.
Branding Photo for Business Owners
Polished, powerful visuals that sell before you speak.
Confidence Coaching for Business Owners
Your mindset is your marketing. Let’s strengthen both.
Self Guided: Confidence Coaching
12 weeks. Zero fluff. All you, finally showing up.
10+
Years Empowering Women
500+
Clients Photographed & Coached
.png)
Countless Confidence Breakthroughs





Becoming Your Own Icon, Starts Here.
This isn’t about becoming someone new.
It’s about stepping fully into who you were meant to be.
Start today with my free Icon Activation Series.



What are People Saying ?

I finally did a brand photoshoot which was honestly terrifying to put myself this front and center—but also really important.
These photos look like me (no over-the-top editing or filters), and show up the way I want my brand to: genuine, intentional, and supportive.
Big thank you again to Nicole Hurst for helping me show up authentically, you're awesome!


Nicole and her team are amazing! I felt beautiful, confident and totally at ease. The time flew and it was fun to talk to them during the shoot. And OMG the pics turned out better than I could've ever imagined!!! I highly recommend Nicole and her team.

Jade

My branding session with Nicole was nothing short of amazing. I expected to feel awkward or uncomfortable... but instead? I had a blast. When our time was up, I didn’t even want to leave! Nicole guided me through poses that felt natural and flattering, and I never once worried about “bad angles” because I trusted her completely—she just gets it.
